Is Your Hotel GDPR-Ready? Learn from Marriott’s Costly Lesson
Discover how Marriott's GDPR breach serves as a crucial lesson for hoteliers and explore how InHotel's upcoming AI assistant can enhance your data protection strategies.
Use algorithms to process the image and extract important features from it
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Use machine learning to classify the image into different categories
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Filter the images based on a variety of criteria, such as color, texture, and keywords
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Automatically group similar images together and apply a common label across them
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Convert the extracted features into a vector representation of the image
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In 2018, Marriott faced a massive data breach affecting 339 million guest records, resulting in a hefty GDPR fine of $130 million.Although the penalty was later reduced to $24 million, the incident underscores a critical question for all hoteliers:
- Are you protecting your guest data better than Marriott?
- Can your business sustain potential brand reputation damage and GDPR fines?
- How much are you currently spending on legal advice to ensure compliance?
Soon, hoteliers will be able to engage an AI consultant specifically designed to advise on hospitality-related GDPR topics. Whether you need deep, on-subject consultancy or your team has seemingly unrelated day-to-day questions like "How do I share a guest's arrival date with a tour operator?" (in any language), the AI assistant ensures that everyone's actions remain compliant without compromising data security.
👉 Follow InHotel on LinkedIn to get notified when our upcoming hospitality-tailored AI Staff Assistant, trained on GDPR guidelines and best practices, becomes available.
👉 Hospitality GDPR Experts looking to augment your consulting business with AI? Sign up here: https://www.inhotel.io/for/consultants.
